Yes it’s official, we may be in the midst of a global recession but when it comes to saying ‘I do’ it seems we cannot wait to dash up the aisle, head to the altar and join in Holy matrimony. Whilst the UK economy takes a downturn it seems we are all in the mood for love and who could blame us. Infact, the wedding industry is growing at quite a rate with ceremonies up 10% across the UK compared to the previous year. When the Beatles said ‘All you need is love’, they weren’t half right; I just wish I could say the same about the best things in life being free!

I always say to couples, treat your wedding like Sarah Beeny treats a new development on Channel 4’s property ladder. Set a budget, allow 10% either way and do your absolute best to stick to it. Remember, your dream day does not have to cost the earth, in fact, every wedding I have ever been to has always been about the people. Without doubt your family and friends make the day, not the additional floral garland that could potentially bankrupt you! Do not get utterly bogged down in tiny detail because this is when the wedding becomes a chore and not a pleasure.

Initially of course, you need to work out how much cash you can allocate to the wedding itself and what your priorities are in terms of spending. For me, the dress, venue, cake and flowers are the most important elements in the order as listed. The dress has to be number one because it is essential you feel spectacular on your wedding day wherever you may be.

The UK is very lucky to boast some pretty incredible talent when it comes to the wedding industry so make sure you find them. When you head to the local florist for example, make sure you have done some research on the type of look you want to achieve for your wedding. Take magazines, colour samples and even invite the florist to your house so they can see your style. If the expert is good they will want to know. Please, do not be afraid to ask questions and push the florist to use cheaper buds and hunt out alternatives if you want the displays to go further for your cash. When it comes to the cake again, think about the ingredients. If you go for a sponge based interior, this is usually a cheaper option than fruit and may allow you to opt for the 4 tier you have always dreamed of!

It’s important to be creative when planning a wedding. Sit down and think about any family member or friend that may have connections with various experts and tap into their contacts. I always advise to use the professionals but remember, sometimes family and friends may have a hidden talent you don’t know about! Whatever the options open to you, just make sure you barter in true British style. I have seen couples knock thousands off their big day budget by just asking the venue so make sure you do to. Just tell the venue how much you have to spend and see what they can do. Perhaps look at a mid week option? This is often a cheaper alternative and perfect for making a saving on the budget. Don’t be embarrassed to ask, the wedding planners at hotels across the UK are used to it!

So, let’s summarise. The wedding is all about you so make sure your personality is stamped all over it. Stretch that big day budget to the max and make sure you are happy with what the expert is suggesting. If not, tell them! Once everything is in place, sit back relax and enjoy! Oh, and finally, if you want my top tip on what’s going to be hot in 2009 its a DIY wedding! We are all heading back to the village hall like a scene from war torn Britain for a jolly good ole fashioned knees up! So, if you have this in mind and want some expert support to make it happen 21st century stylee, check out my friends at Heading up the aisle for an a-z of everything for your big day!

Best of luck and enjoy yourselves!

George x

• Written by George Watts as seen on Wedding TV.
• Further reading at Heading up the Aisle
• Find out more about George by visiting TheWeddingFairy.tv